Agora Health Direct Primary Care

The journal

What Is Direct Primary Care? Benefits & Costs

If you’ve heard the term “direct primary care” and weren’t sure what it actually meant, you’re in good company. The model has been growing steadily across the country, but most people still encounter it for the first time when someone they know leaves a traditional practice and can’t stop talking about how much easier their healthcare has become.

Here’s a clear, honest explanation of what direct primary care is, how it differs from what you’ve likely experienced, and whether it might be a better fit for how you want to manage your health.

What Is Direct Primary Care?

Direct primary care, usually called DPC, is a membership-based model of primary care. Instead of billing insurance for each visit, the practice charges a flat monthly fee. That fee covers your primary care: office visits, chronic disease management, preventive care, routine screenings, and direct access to your physician by phone, text, or email.

No copays. No explanation-of-benefits paperwork. No surprise bills for a conversation that took twelve minutes.

How Does Direct Primary Care Work?

The relationship is between you and your doctor, without an insurer sitting in the middle of every interaction.

You pay a monthly membership fee, your physician keeps their patient panel small, and the result is a fundamentally different kind of practice.

What Does a DPC Membership Cost?

In a traditional insurance-based primary care office, a physician may manage 2,000 to 3,000 patients. Appointments are often scheduled weeks out, and visits can feel rushed because the model is built around volume. DPC practices deliberately limit their panels, typically to a few hundred patients per physician, so each person actually gets time and attention.

At Agora Health, a direct primary care practice in Micanopy, FL, Dr. Jason Pfaffly and Dr. Mallory Pfaffly run the practice on this model:

Does DPC Replace Health Insurance?

The physician spends more time with you because they have fewer patients. That’s the structural difference, and it changes how care actually gets delivered.

Membership from $30 a month

Unlimited visits, same-day appointments, and your physician’s direct line.

Become a member